Creative Director/Producer at Guru Group
Meghana has worked in the advertising world as a copywriter for over two years at Foolish Artvertising and J. Walter Thompson. She has always had a knack for seeing the world slightly differently, picking up on details others overlook. This creative ability helped her devise various brand campaigns for clients including PepsiCo, Dunkin Donuts, Nestle, Nikon, Amway and Snapdeal.
Doing a post-graduation from the Delhi School of Communication enhanced her communication skills and fuelled her thesis on ‘Accessing the Subconscious’ to understand consumer behaviour.
Her thirst to learn more pushed her into a second post-graduation from Vedica Scholars Programme for Women, an MBA with Liberal Arts, which helped her learn the art of bringing the otherwise ‘out-of-the-box’ into the mainstream; into heated conversations and everyday decision-making, and into her storytelling. This allowed her to eventually connect the dots from insight to action in the stories she witnesses today.